WhatsApp Marketing Software
WhatsApp marketing means reaching customers who have opted in with promotional and transactional messages on the channel they already read every day. Waki runs it on the official Meta WhatsApp Business Platform: approved templates, a shared inbox for the replies and automation for the follow-ups.
How Waki delivers WhatsApp Marketing
You connect your own WhatsApp Business Account through Meta's embedded signup, or take a Waki-managed number, import your contacts with their opt-in status and send your first campaign from the browser. Delivery, read and reply counts are tracked per campaign, and billing is in INR with GST invoices.
Who it is for
- Shops, D2C brands and service businesses that want offers and order updates read, not buried in email
- Marketing teams running recurring campaigns to segmented contact lists
- Sales teams that need enquiries from ads, QR codes and the website to land in one inbox
- Founders who want to start on one number and add channels and team members as the plan grows
Everything WhatsApp Marketing needs, on the official API
Each of these is a feature of the Waki app today, not a roadmap item.
Broadcast campaigns
Send Meta-approved templates to opted-in contacts, schedule them or make them recurring, and watch delivery, read and reply counts per campaign.
Contacts and segments
Import contacts, keep opt-in and opt-out status on each one, and build groups and segments from custom attributes.
Shared team inbox
Replies land in one inbox where several agents work on the same number with assignment, notes, quick replies and media.
Automation flows
Keyword and event triggers, delays, conditions, webhooks and Google Sheets triggers handle welcome messages and follow-ups.
Entry points
Tracked links, QR codes, click-to-chat links and a website chat widget bring new conversations in and show which source they came from.
Reports
Message, campaign and conversation reports plus lead sources, so you can see what each campaign did.
From sign-up to the first message
The steps for WhatsApp Marketing with Waki, from connecting a number to the first send.
- Step 1
Connect a number
Link your WhatsApp Business Account through Meta's embedded signup, or ask for a Waki-managed number.
- Step 2
Get templates approved
Write your marketing and utility templates in the app and submit them to Meta for approval.
- Step 3
Import opted-in contacts
Upload your list with opt-in status, then segment it by attributes such as city, product or purchase stage.
- Step 4
Send, reply, automate
Launch the campaign, answer replies in the shared inbox and let flows handle the routine follow-ups.
Rules and pricing, in plain words
What WhatsApp requires
- Messages go only to contacts who have opted in; opt-outs are recorded on the contact and respected.
- Marketing templates are approved by Meta before they can be sent; free-form replies are possible inside the 24-hour customer-service window.
- Waki works on the official Cloud API only and does not sell unofficial or WhatsApp Web-style bulk senders.
What WhatsApp Marketing costs
Plans from ₹699/month, billed in INR with GST tax invoices. Pay for your first month or year at checkout; turn on auto-pay later if you want. Pay yearly and get two months free. Cancel anytime from the app.
Prices exclude 18% GST, which is added at checkout. WhatsApp conversation charges set by Meta are separate from the plan.
Questions about WhatsApp Marketing
What is WhatsApp marketing software?
Do I need my own WhatsApp Business Account?
How much does Waki cost?
Can I try Waki for free?
Can I send promotions to anyone whose number I have?
Can I write messages in Hindi or other Indian languages?
WhatsApp Marketing in your city
Waki is a web application and works the same everywhere in India, with INR billing and GST invoices. Each city page below covers the same service for businesses in that city, with the same plans and rules.
Metro cities
Tier-2 cities
- JaipurRajasthan
- SuratGujarat
- LucknowUttar Pradesh
- KanpurUttar Pradesh
- NagpurMaharashtra
- VisakhapatnamAndhra Pradesh
- IndoreMadhya Pradesh
- ThaneMaharashtra
- BhopalMadhya Pradesh
- PatnaBihar
- VadodaraGujarat
- GhaziabadUttar Pradesh
- LudhianaPunjab
- AgraUttar Pradesh
- NashikMaharashtra
- FaridabadHaryana
- MeerutUttar Pradesh
- RajkotGujarat
- VaranasiUttar Pradesh
- SrinagarJammu and Kashmir
- AurangabadMaharashtra
- AmritsarPunjab
Other cities Waki serves
Businesses in these cities use Waki in exactly the same way as in the cities above, and everything about the service is on this page.
- Agartala
- Ahmednagar
- Aizawl
- Ajmer
- Akola
- Aligarh
- Allahabad
- Amravati
- Amreli
- Anand
- Anantapur
- Asansol
- Bareilly
- Bathinda
- Begusarai
- Belagavi
- Bellary
- Bhagalpur
- Bharatpur
- Bhatpara
- Bhavnagar
- Bhilai
- Bhilwara
- Bhiwandi
- Bhubaneswar
- Bhuj
- Bidar
- Bijapur
- Bikaner
- Bilaspur
- Bokaro
- Brahmapur
- Chandigarh
- Chitradurga
- Coimbatore
- Cuddalore
- Cuttack
- Darbhanga
- Davanagere
- Dehradun
- Dhanbad
- Dharwad
- Dhule
- Dibrugarh
- Dindigul
- Durg
- Durgapur
- Eluru
- Erode
- Etawah
- Firozabad
- Gadag
- Gandhinagar
- Gangtok
- Gaya
- Guntur
- Gurgaon
- Guwahati
- Gwalior
- Haldia
- Hapur
- Hassan
- Haveri
- Hospet
- Howrah
- Hubballi
- Ichalkaranji
- Imphal
- Itanagar
- Jabalpur
- Jalandhar
- Jalgaon
- Jammu
- Jamnagar
- Jamshedpur
- Jhansi
- Jind
- Jodhpur
- Jorhat
- Junagadh
- Kadapa
- Kakinada
- Kalyan
- Karimnagar
- Karnal
- Karur
- Kharagpur
- Kochi
- Kohima
- Kolhapur
- Kollam
- Korba
- Kota
- Kozhikode
- Kumbakonam
- Kurnool
- Latur
- Loni
- Madurai
- Maheshtala
- Malegaon
- Mangaluru
- Mathura
- Moradabad
- Morbi
- Muzaffarnagar
- Muzaffarpur
- Mysuru
- Nagercoil
- Nanded
- Nandurbar
- Nandyal
- Navi Mumbai
- Navsari
- Nellore
- Nizamabad
- Noida
- Ongole
- Osmanabad
- Palghar
- Panihati
- Panipat
- Parbhani
- Patiala
- Pondicherry
- Purnia
- Raichur
- Raipur
- Rajahmundry
- Rajnandgaon
- Rampur
- Ranchi
- Ratlam
- Raurkela
- Rohtak
- Sagar
- Saharanpur
- Salem
- Sambalpur
- Sangli
- Satara
- Shahjahanpur
- Shillong
- Shimla
- Shivamogga
- Silchar
- Siliguri
- Solapur
- Sonipat
- Tenali
- Thanjavur
- Thiruvananthapuram
- Tinsukia
- Tiruchirappalli
- Tirupati
- Tirupur
- Tumkur
- Udaipur
- Udupi
- Ujjain
- Ulhasnagar
- Vapi
- Vasai Virar
- Vellore
- Vijayawada
- Warangal
- Yavatmal
Start WhatsApp Marketing on the official API
Plans from ₹699/month + GST. Pay for your first month or year at checkout; turn on auto-pay later if you want. GST invoices included.